Challenge:
In an effort to provide more value to potential homebuyers, Redfin, a full service real estate brokerage firm, wanted t o enhance the data included within their listings. From new data fields to improved search filters, Redfin’s goal was to give users a better idea of what it’s like to live in a neighborhood and narrow their search to homes that are most relevant to each individual homebuyer’s needs.
Solution:
With Redfin’s research showing that nearly 1 in 4 respondents found information about a neighborhood’s amenities important, they partnered with Foursquare Places to include information about grocery stores, shopping, restaurants, parks, arts and entertainment, emergency services, and other amenities in the area to the Home Details page for every listing on Redfin’s platform.