Enrich and clean merchant record data with location insights
Cleaning and enriching merchant record data with POIs transforms indiscernible transaction data into actionable insights for understanding consumer spending, identifying potential growth areas, and more. See how Foursquare data helps companies make sense of vague, inconsistent, and incomplete merchant records by adding location context.
Enhance the consumer experience
Places data can clean and categorize transactions to make it easier for financial institutions to provide informative credit card statements to their customers, enabling consumers to understand their own spending or saving patterns and spend less time reconciling expenses.
Drive more targeted marketing campaigns
Metadata from POIs provides context about transactions to give businesses a better understanding of customer spending trends, ultimately informing personalized messaging to drive retention and expansion.
Gain greater insight into business operations
Location intelligence delivers deeper insights into operational costs, helping businesses uncover inefficiencies and optimize their supply chain.
Turn transaction data into trustworthy and actionable insights
Learn how Foursquare’s location data cleanses merchant records to extract valuable insights about your customers and your business.