The world of digital-out-of-home (DOOH) is evolving quickly – especially as the world re-emerges post COVID-19.
Location data and other advanced data products are essential ingredients to a successful strategy.
Check out our e-book with Vistar Media to learn more about:
- How CPG brands can readily connect the consumer journey
- The benefits of programmatic buying for OOH
- Data-driven, real-world audience targeting tactics
- POI strategies for CPG marketers
- Evaluating the performance of OOH initiatives