Insights

Q4 Seasonal Strategy Guide: A forecast of consumer behaviors

  • Foursquare
  • September 24, 2021

From football season to the holidays and everything in between, Foursquare uses foot traffic data from the last year and beyond to help brands stay a step ahead of consumers.

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Fall is here, and with it comes shifts in consumer behaviors. Leaving the beach and road trips behind, consumers are gearing up for football tailgates, Halloween antics, and (of course) the holiday shopping season.

Still, the reality of the COVID-19 pandemic hangs overhead – meaning that while some perennial consumer behaviors may be resurfacing, brands and businesses still need to watch out for how the pandemic may affect where and how consumers shop, eat, and interact with the world around them

Download our full Q4 Seasonal Strategy Guide to learn more about…

  • What types of stores will consumers likely frequent in-person?
  • Will age continue to have a significant impact on what on-site activities consumers will participate in?
  • Can we expect consumers to resume normal travel this holiday season?
  • And so much more.