Your Guide to 2023 TV Upfronts & NewFronts
With Foursquare and Amazon Ads
Each year, TV’s biggest media companies, agencies and advertisers get together to discuss the newest capabilities, content and trends in long format video with tons of insights for businesses on how to optimize their media spend.
Join Amazon Ads’ Senior Go-To-Market Specialist for Measurement Products, Paige Lewis, and Foursquare’s Business Development Director, Will Byrne, on 4/27 for a panel where they’ll share everything you need to know about how to prepare and, ultimately, run effective TV campaigns in 2023.
In this panel, you’ll learn:
- How to maximize and prove the effectiveness of your TV advertising in 2023
- Common misconceptions people have about Streaming TV
- How to make the most of your campaigns across Amazon Ads Streaming TV properties
- How Foursquare and Amazon Ads measure successful Streaming TV campaigns together
Speakers
Will Byrne
Business Development Director
Foursquare
Paige Lewis
Senior Go-To-Market Specialist for Measurement Products
Amazon