Data Normalization Overview

High quality means everything to us. That’s why we remove all bias from our first-party data through normalization. We use third-party data from trusted partners after rigorous vetting and continuous audits.

Foursquare Data Normalization Methods

Mitigate the effects of changes to our panel user base (both positive and negative).

Data Normalization Best Practices

Our recommendations on how to best analyze Visits data and increase stable data patterns.

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